$699 – $799

Innovation Masterclass: The Art of Persuasion

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WeWork

360 Northwest 27th Street

Miami, FL 33127

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Eventbrite's fee is nonrefundable.

Event description

Description

In this two-hour experiential workshop, learn to design and create clear, attractive and persuasive presentations that will allow you to articulate your value proposition in a structured and compelling way and allow others to see the value you have to offer. Create internal buy-in and gain support for your ideas and set yourself up for success by overcoming customer resistance.

Skills:

  • Articulate stories with a purpose.

  • Develop convincing arguments.

  • Learn persuasive structures for communication.

  • Identify a personal persuasion style.

  • Use storytelling for audience persuasion.

  • Call to action through arguments.

Tools:

  • Transtheoretical model of change

  • Herrmann model of brain dominance

  • Persuasive structure canvas

  • Fab model

  • Communication archetypes

  • Dramatic arch

Presentations are the language of business. Learn first-hand about the why, the what and the how of professional persuasive pitches, used by experts to create buy-in around their products, ideas, and initiatives.

Join us for this workshop on June 12th and 13th, from 9:00 am to 6:00 pm on both days, at WeWork Wynwood.




The Art of Persuasion is the fourth of a set of 4 workshops where you will get the tools and specific methods to innovate daily and let adaptability become the foundation of your success. This series of workshops will enable you to take advantage of and leverage change, instead of merely reacting to it in an effort to survive:

1. Futures Thinking for Strategy

2. Customer Jobs to be Done

3. Lean Implementation

4. The Art of Persuasion

This series of workshops are hosted by Michael Novak, CEO of School of Change, an innovation consulting firm with 20+ years of experience working with organizations such as P&G, Heineken, and Yoplait.

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Date and Time

Location

WeWork

360 Northwest 27th Street

Miami, FL 33127

View Map

Refund Policy

Contact the organizer to request a refund.

Eventbrite's fee is nonrefundable.

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